These guidelines explain the policies, standards, and best practices for businesses selling on Markood. All vendors must read and follow these requirements.
Markood is a new marketplace. Performance programmes, commission benefits, rankings, and vendor rewards may be introduced gradually as the platform grows. Markood will not promise unverified sales increases, search visibility, or vendor benefits.
Every Markood vendor must:
Markood may introduce New Vendor, Bronze, Silver, Gold, and Platinum levels after the platform has collected enough reliable performance data.
Before launching this programme, Markood will clearly publish:
New vendors may begin with an initial monitoring period while Markood evaluates:
Markood should not promise reduced commissions, weekly payouts, priority placement, or dedicated account managers until these benefits are officially available.
New vendors should have access to all essential seller tools needed to operate their stores successfully.
Markood currently accepts genuine businesses and shops registered or legally established to operate in Sweden.
Eligible business structures may include:
Keep the following information accurate and current:
Add a clear, professional:
Each registered business should operate through one primary Markood vendor account.
A business may add multiple approved shops, branches, or brands under its primary account. Each approved store may have separate:
The review time depends on document completeness and whether additional verification is required. Markood should not guarantee approval within two or three days.
Material changes may require renewed verification.
A complete profile helps customers understand and trust your business. Markood does not guarantee a specific increase in visibility, traffic, or sales.
Creating additional vendor accounts without Markood's written approval is prohibited. Unauthorised duplicate accounts may be restricted, especially when used to avoid fees, performance reviews, suspensions, or other policy requirements.
A separate vendor account may be approved for a different legal entity, ownership structure, bank account, tax arrangement, or independently operated brand.
Every listing must provide truthful and current information, including:
Upload clear, well-lit images that accurately represent the product.
Where possible:
Select the correct:
Do not list:
Inventory must reflect actual availability.
Update stock immediately when availability changes. Do not wait 24 hours if the product is already unavailable.
Do not accept an order unless the correct product and variation are available. Repeated cancellations caused by inaccurate stock may affect store standing.
Vendors may set their prices, but all pricing must be genuine, transparent, and legally compliant.
Do not use:
Misleading listings may be corrected, hidden, or removed.
Do not claim that five images increase sales by a specific percentage unless Markood has verified data supporting that statement.
Incorrect categorisation may reduce discoverability and could result in the listing being moved, hidden, or removed.
Regulated products may require Markood's approval and additional licences, safety documents, supplier records, or authenticity evidence.
The customer must see the correct total product price before placing an order.
Review every new order immediately.
Accept the order only when:
Markood aims to deliver eligible orders within 1–24 hours. Vendors must therefore prepare orders according to the exact timer displayed in the Vendor Dashboard.
A general 24–48 hour processing period does not align with Markood's standard delivery model.
Preparation time may vary depending on:
Depending on the selected fulfilment method, delivery may be completed by:
Vendors must:
Before handing over an order:
Provide accurate:
Vendor cancellations should be rare and based on a genuine reason, such as:
Orders that are not answered within the displayed timer may be cancelled or reassigned.
Do not mark an order as ready, handed over, or delivered before that event has occurred.
Branded packaging is optional and must not create unnecessary waste or affect product safety.
Incorrect information may cause delays, additional charges, failed collection, or cancellation.
Select the correct cancellation reason. Repeated avoidable cancellations may result in listing restrictions, performance review, or other proportionate action.
Markood should not publish a fixed cancellation threshold such as 5% until it has defined the measurement period, minimum order volume, exclusions, and appeal process.
If live chat is enabled, keep your availability status accurate.
When shown as Online, respond as quickly as reasonably possible. If staff are unavailable, change the status to Offline or use an automatic message showing when the customer can expect a response.
Do not leave the store marked as online when nobody is available to answer.
Respond to offline customer messages within 12 hours, or sooner when the question affects an active order.
Urgent order delays, substitutions, damage, or availability problems must be communicated immediately through approved Markood tools.
Communication must be:
Use customer information only when necessary to:
Harassment, threats, pressure, or abusive behaviour may result in immediate account review.
Do not use customer information for unrelated advertising or move customers to an external payment method.
Every store must publish clear return information. A store may provide more generous voluntary conditions, such as accepting eligible unopened products for up to 30 days.
Store policies cannot remove or reduce customers' statutory rights under Swedish consumer law.
Review return requests within the deadline displayed in the Vendor Dashboard.
Check:
If the vendor supplied a faulty, damaged, or incorrect product, respond promptly and cooperate with the appropriate resolution.
The customer should generally not bear return costs caused by an accepted product fault or vendor error.
Once a refund is approved, Markood processes it to the customer's original payment method.
The Vendor Dashboard will display the refund status and any permitted adjustment to the vendor's balance. Bank and payment-provider processing times may vary.
Try to resolve genuine customer issues fairly through Markood's communication and case-management tools.
If the parties cannot agree, Markood may review:
Markood's decision will be based on the Vendor Agreement, platform policies, available evidence, and applicable law.
Vendors must not:
Do not:
Vendors may invite genuine reviews only through neutral, approved Markood processes.
Applicable commissions, subscriptions, payment-processing charges, delivery fees, and optional service charges will be disclosed:
Vendor Dashboard → Payments displays:
Payouts are sent only to the verified bank account connected to the approved vendor business. Changes may require renewed verification and that will take up to 24 hours or contact support.
Each vendor is responsible for:
Do not request additional payment outside Markood unless Markood has expressly approved the payment method.
Customers must not face hidden or unexpected charges after placing an order.
Vendors may participate in approved Markood campaigns and offer genuine discounts.
Markood does not guarantee a particular increase in sales, search ranking, or visibility from participating in promotions.
Markood should not publish a general 8–15% commission unless this has been officially approved for every relevant category.
Markood reports may support reconciliation but do not replace professional accounting or tax advice.
Markood may monitor:
Respond to new orders within the order timer displayed in the Vendor Dashboard.
Have accepted orders ready within the promised preparation time.
Meet the timeframe applicable to the selected fulfilment method.
Minimise cancellations caused by unavailable products.
Provide the correct, complete, safe, and undamaged product.
Respond to live chat promptly when online and to offline messages within 12 hours.
Respond within the case deadline and cooperate with reasonable investigations.
Use customer ratings as one performance indicator, but do not suspend a new or low-volume store based only on a small number of reviews.
Markood should publish exact numerical thresholds only after defining how they are calculated and allowing vendors to review and appeal incorrect information.
Sell only products you are authorised to sell.
Do not use another party's:
Protect customer and business information in accordance with GDPR and applicable data-protection requirements.
Do not:
Listings and messages must not contain:
Markood may remove suspected infringing listings and request proof of authenticity or authorisation.
Report suspected unauthorised access to Markood immediately.
Product descriptions must remain relevant, accurate, and suitable for the marketplace.
Markood considers:
Serious fraud, counterfeit goods, unsafe products, illegal activities, or customer-data misuse may result in immediate restriction while investigated.
Pending vendor money is not automatically forfeited. After suspension or account closure, eligible funds are handled according to the Vendor Agreement and applicable law after permitted refunds, chargebacks, fees, reserves, and other lawful adjustments are resolved.
Vendors should have access to an appropriate review or appeal process for decisions based on incorrect information.
Build your store, upload your products, configure delivery and return settings, and complete business verification.
Visit vendor.markood.com to begin your application.
If you have not registered a business yet, contact Markood Vendor Support for general guidance and links to official Swedish business-registration resources.